MALIN BERGSTRÖM is a child psychologist, researcher and mother of four children. She works in paediatric healthcare in the Stockholm Region, dealing with issues of parenting and mental health and development in children between the ages of 0 and 5 years. She also answers parents’ questions in a column in the magazine Vi föräldrar (‘We parents’), and is a senior lecturer at the Karolinska Institutet, where she works a researcher on the Elvis Project investigating the impacts of shared custody arrangements on children.

Ellinor Sirén is the woman behind the popular Swedish eco-cleaning account Ekotipset on Instagram and Facebook. With a neverending stream of smart and environmentally-friendly tips, she is a great source of inspiration to her half a million plus followers.

Johan Anderberg (b. 1980), is a journalist and author who has worked for Fokus, Expressen, and Sydsvenskan, and has experience from the Wall Street Journal and Fortune Magazine in New York. In 2021, he published The Herd, centred around Sweden’s handling of the COVID-19 pandemic.