Mattias Celinder is an area manager and Swedish Bake-Off alum who runs a baking blog and Instagram account with the mission to show that anyone can bake – because for Mattias, baking is therapy.

Anna Sjösvärd (b. 1993) is one of Sweden’s leading figures in knitting and crafts. She has studied Cultural Heritage Preservation with a focus on Swedish sheep and their wool and has a deep passion for local wool yarns and the garments she creates from them. By designing classic garments that are fun to knit and easy to wear in everyday life, Anna wants to showcase the amazing qualities of wool and is at the forefront of a new movement in the knitting world.

Lina Ejlertsson (b. 1988) is a researcher, lecturer, educator. She has spent over ten years researching health in the workplace – and more specifically, recovery. On Instagram, Lina runs the popular account @aterhamtningsforskaren, where she provides researchbased information and inspiration on recovery and health for her 84,000 followers.

Jesper Ahlin Marceta (b. 1986) is a journalist and philosopher, known for his expertise in political analysis. He is the editor-in-chief of the Swedish magazine Svensk filosofi. He was born in Mariestad but now lives in Stockholm.

Elisabet Nemert (b. 1950) writes bestselling, award-winning historical women’s fiction. Her previous novel, Blue Longing was a national bestseller and sold over 50,000 copies alone.

Cecilia Hansson (b. 1973), was born in Luleå and now lives in Stockholm. She is an author, poet and journalist, and regularly contribute in the Swedish daily Svenska Dagbladet. She is a board member of Swedish PEN and a well-known expert on Central Europe.

Rana Eizad is a doctor at St:Görans hospital in Stockholm and runs the popular Instagram account Magdoktorn where she educates people about the stomach in an understandable and fun way, with the aim of increasing people’s knowledge about the stomach. DUMMY TUMMY is her first book, published by Bonnier Fakta.